Privacy Policy

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Privacy & Security

Effective as of February 22, 2018

Overview

Welcome to KPOP Makeup Forever (herein referred to as "Website", "Site" or "Store"). This Website is owned and operated by The Nyla Lauren Company at www.KPOPMakeupForever.com. KPOP Makeup Forever™ is a brand, trademark and service-mark of The Nyla Lauren Company ("We", "Us", "Our"). We value you as a customer and visitor to Our Website and respect your interest in the privacy of your personal information and data security. The privacy and security policies contained herein ("Privacy Policy", "Policy") are intended to protect consumer privacy and provide consumers with a safe and secure online shopping experience. This Policy is not intended to protect business information.

This Policy explains what personal information is collected through Our Website, how that information is used, to whom it's disclosed, and how it's safeguarded. By "personal information" We mean your identifying information such as your name, home address and email address, and descriptive information such as your preferences. This Policy applies to Our Website hosted in the United States and to any Website We own or operate from which We link to this Policy. The Policy also applies to the use of your personal information by Us, Our employees and/or Our agents on social media, and in online and offline fashion marketing, sales activities and events and (collectively "field activities").

Your access and/or use of this Site, access, use, engagement, interaction with, subscription to, and/or participation in Our field activities, and provision of information to Us, constitutes your understanding of, acceptance of and consent to this Policy.

Our Privacy Policy Will Change Over Time

Because We continue to develop this Site and improve the services We provide, Our Privacy Policy will change over time. If you are registered on this Site, We may notify you by email of material changes to this Policy using the most current email address you have provided to Us. You may exercise your choice about how We collect and use your information consistent with this Policy at any time. If you have any questions about this Policy, please contact Us by phone or email at 1 (800) 410-8309 and care@KPOPMakeupForever.com, respectively.

Your California Privacy Rights

Under California's "Shine the Light" law, California residents who provide personal information in obtaining products or services for personal, family or household use are entitled to request and obtain from Us once a calendar year information about the customer information We shared, if any, with other businesses for their own direct marketing uses. If applicable, this information would include the categories of customer information and the names and addresses of those businesses with which We shared customer information for the immediately prior calendar year (e.g., residents who makes the request in 2017 will receive information regarding 2016 sharing activities).

To obtain this information, please send an email to care@KPOPMakeupForever.com with your full name and "Request for California Privacy Information" in the subject line and body of your email. KPOP Makeup Forever will provide the requested information to you by responding to the email address from which the request was sent. Please be aware that not all information sharing is covered by the "Shine the Light" requirements and only information on covered sharing will be included in Our response. If you prefer to receive such information via registered mail, please send a written request to the address below:

KPOPMakeupForever.com
Attn: Privacy & Security
76 Cranbrook Road, Suite 238
Cockeysville, MD 21030

Information We Gather About You

We collect personal information directly from you to do all the things typically associated with e-commerce websites. Some examples of the information We collect include your name, address, telephone number, age, size, gender, interests, personal preferences, demographical information, email address, credit/debit card number, and purchase history. We also collect information that you provide to Us or that We learn about you from your use of this Site or during field activities.

This information is collected at various places: for instance, when you register with this Site; login; search or add items to your shopping cart (referred to on this Site as your "Tote"); make a purchase; participate in a survey, contest or promotion; apply for credit at KPOP Makeup Forever; apply for a job; request to receive Our marketing materials; communicate with KPOP Makeup Forever Customer Service; or partake in forums, bulletin boards or other online means for posting your comments, feedback, images, or content on the Website. We may combine all of this with information about you that We acquire from Our joint marketing partners and from other unrelated third parties.

We also collect information about those you know—when you provide it to Us. For example, We collect your gift recipient's contact information to process your gift orders. If you email a wish list to a friend, We will not retain the names or email addresses of the recipient of your wish list.

Cookies and Related Technology

When you visit this Website, We collect navigational information, such as browser type and version, service-provider identification, IP address, the site from which you came, and the site and/or pages within Our Site to which you navigate. To better understand what you do while on this Site, We use a browser feature known as a cookie. A cookie is a small data file that is stored by your web browser on your computer. It is used to do things like see how you navigate this Site, and remember you and your online purchases when you return. This helps Us improve Our site, provide better Customer Service, personalize your online experience, and personalize offers to you based on your unique preferences and purchase history.

This technology allows Us to associate your online navigational or transactional information with any personal information you provide (such as name, address, phone number, and email address). As an example, We may use cookies to keep track of what you put into your shopping cart (referred to by Us as your "Tote"), that can help Us contact you if your online session is disrupted in mid-purchase, resulting in an abandoned cart. We can also use this technology to determine whether you would be interested in participating in special events, given your preferences. The end result is a more personalized experience that's tailored to your needs and tastes.

You can disable or delete cookies by changing your browser settings. However, because cookies allow you to take advantage of some of Our essential features, We recommend that you leave them turned on. For instance, if you block or otherwise reject Our cookies, you will not be able to add items to your tote, Checkout, or use any products and services provided by Us that require you to log in.

We also use pixel tags (also known as clear gifs or web beacons) on this Site and in Our emails. A pixel tag is an embedded graphic image in a web page, web-based document or email. The pixel tags are used to collect information about your visit, including the pages you view, which website you came from, the features you use, the links you click, and other actions you take in connection with the sites. Pixel tags in emails help Us confirm the receipt of and response to Our emails, including those that you forward to friends and family, and they help deliver a more personalized online experience.

Information Others Observe or Collect through Technology

We use a third-party service provider to serve ads on Our behalf across the Internet and sometimes on this Site. They may collect anonymous information about your visits to this Site, and your interaction with Our products and services. Third-party service providers help Us analyze Our visitor's site and purchase preferences, and may help Us deliver ads to you about Our products through banner ads when you visit other websites (often referred to as "online network advertising"). They may also use information about your visits to this and other websites to target advertisements for goods and services. This anonymous information is collected through the use of a pixel tag, which is industry standard technology used by most major websites. No personally identifiable information is collected or used in this process. They do not know the name, phone number, address, email address, or any personally identifying information about the user. If you would like more information about this practice and to know your choices about not having this anonymous information used by Our third party service provider, please click here.

We do not respond to ‘do not track’ signals or similar mechanisms. Third-party service providers keep track of your browsing activities on this Site, which enable Us to target advertising based on your browsing history and preferences. You can learn more about online marketing practices and the technologies that support them, or opt-out of third party tracking mechanisms by visiting the Network Advertising Initiative Website, by clicking here.

Our social media tools, such as the Facebook, Twitter, YouTube, Instagram, and Tumblr widgets and plugins are either hosted by a third party or hosted directly on Our site. Your activity with these tools is governed by the privacy policies of the companies that provide them. The aforementioned list of socia media tools we use is not all-inclusive.

How We Use Information We Collect from You

We use information We have collected about you to provide you with the very best shopping experience, the most current Kbeauty and Asian cosmetics, skin care and bath & body products, and KPOP Makeup Forever news. We do not sell your personal information to third parties for any reason. We do not disclose your personal information to unaffiliated third parties, or to Our affiliates, who may want to offer you their own products and services unless you have requested or authorized Us to do so.

We may share your personal information with third parties or affiliates of KPOP Makeup Forever where it is necessary for Us to complete a transaction you authorized or perform some other activity you have asked Us to do.

We may share your personal information with third parties or affiliates of KPOP Makeup Forever with whom We have contracted to perform services on Our behalf. All companies that act on Our behalf are contractually obligated to keep the personal information We provide to them confidential and to use the personal information We share only to provide the services We ask them to perform.

We may disclose personal information about Our customers as permitted or required by law, such as in connection with a subpoena or similar legal process, or in connection with a merger, acquisition or bankruptcy, as discussed further below. We may disclose information about you to protect against fraud and other crimes and to enforce Our contracts with you.

We try to provide you with the information you need to make informed reasonable choices with respect to how this Site uses or shares your information. We collect and uses personal information from you in several ways:

  • Website Usage
  • Online Transactions
  • Offline Sales & Field Activities
  • Information Shared with Third Parties

Website Usage

We or Our authorized service providers may observe activities, preferences and transactional data (such as your IP address, browser type and operating system) relating to your use of this Site. We may use this collected or logged information in order to provide better service, to facilitate Our customers' use of the Website, to track usage of the Website, and to address security hazards. We or one of Our authorized service providers, may use this information to track aggregate traffic patterns throughout this Site for Our internal analysis.

Online Transactions

We collect information about you when you shop at this Site or through field activities. You may visit Our Site without registering, but if you wish to add products to your tote, save your debit or credit card information with Us online, create a wish list or use other special features offered on Our Site, you may need to provide Us with certain information, including your name, address, phone number, financial information, and email address to open an account with Us. We will assist you in creating a username and a password to protect your account information. Similarly, if you wish to apply online for a job position with Us, you will be required to submit relevant information about your background and experience.

Offline Sales Transactions and Field Activities

We collect information about you when you make a purchase at KPOP Makeup Forever offline via telephone or email or during field activities.

Information Shared with Third Parties

The third-party websites and advertisers or Internet advertising companies working on their behalf aforementioned in this Policy, may send advertisements that appear on this Site directly to your browser and may use cookies and/or other technologies to measure the effectiveness of their ads and to personalize the advertising content. We do not have access to or control over cookies or other technologies that they may use or the privacy policy of these advertisers and third-party websites. Please contact them directly for more information about their privacy practices.

We use third-party "back-office" contractors to help handle parts of Our business because of their expertise, resources, or scale. They help Us do things like fulfill orders, process payments, monitor Website activity, maintain databases, administer and monitor emails, administer and send mobile messages, and provide consulting and Customer Service. Contractors may also assist Us in hosting micro sites and mobile websites where you may provide personal information about you and others you know; and where they may observe information about you in the same way as described elsewhere in this Policy.

We do not authorize any of these service providers to make any other use or disclosure of your information.

We may disclose specific information about this Site visitors to law enforcement entities, governmental agencies, courts or other entities, including credit reporting agencies if We have a good faith belief that it is necessary to protect Our customers, the public, or Our business. We may do so when (1) permitted or required by law, (2) trying to protect against or prevent actual or potential fraud or unauthorized transactions, or (3) investigating fraud that has already taken place. These entities may access and, if necessary, record your information to assist Us with fraud prevention and detection. We will never authorize the release of your information to or by such entities for any other purpose.

Other than as set out above, you will receive notice when information about you might go to third parties, and you will have an opportunity to choose not to share the information.

Security Practices

We do Our best to provide you with a safe and secure shopping experience. We maintain physical, electronic, contractual, and managerial safeguards that are designed to protect the security and privacy of your personal information.

Our internal data security policies restrict access to customers' personal information to authorized employees. Authorized employees may use Our customers' personal information for Our business purposes only. Our employees are bound by Our policies that require them to maintain the confidentiality of Our customers' personal information. Employees who violate these requirements are subject to disciplinary action, up to and including termination and criminal or civil prosecution.

For the security of your online visit to this Site, We may make use of firewall barriers, encryption techniques and/or authentication procedures. We use Secure Sockets Layer (SSL) technology to protect your information as it is transmitted to Us. To make sure you are accessing Our secure server before you submit personal financial information, look at the address bar, tool bar or lower left-hand or right-hand corner of your browser. If you see an unbroken key or a closed lock (depending upon your browser), then SSL is active. To double-check for security, look at the URL or location line of your browser. If you have accessed a secure server, the first characters of the address in that line should change from "http" to "https."

If for any reason you cannot access the secure server, or if you're not quite comfortable shopping online at this Site, please contact KPOP Makeup Forever Customer Service for assistance.

To protect against unauthorized access to your password and to your computer, be sure to close the browser and sign off the computer when finished using a shared computer.

When setting up an online account on this Site, you will be prompted to select a password. The retrieval of personal information relating to you and your order history is only available to you if you provide the correct password that you have created, and all profile information, including your address book, is only available while you are logged in to your account. After providing your password, you can edit or delete your information at any time through the My Account page.

If you forget your password and notify Us, a new password will be assigned and emailed to your email address. We will not give passwords out over the phone, nor will We email them to a different address than the one used to register.

Your address book, located in the My Account page of this Site, is your personal storage space. We do not use the information in your address book to send email promotions or catalogs by mail.

"Phishing" Warning

If you receive a suspected fraudulent email that makes use of the Our name, trademark, service-mark, or brand, please contact Us via email at care@KPOPMakeupForever.com or call Us at 1 (800) 410-8309.

Any personal information you save on this Site through your online account, including your debit or credit card, and other financial information, will be stored on secure designated servers, accessible only to those who require it in order to process your order and payment. Unfortunately, no data transmission over the Internet can be guaranteed to be absolutely secure. As a result, while We strive to protect your personal information, We cannot ensure or warrant the security of any information you transmit to Us, and you do so at your own risk. In the event of a breach of the confidentiality or security of your personal information, We will notify you as necessary and to the extent possible so you can take appropriate protective steps. Unless you indicate otherwise, We may notify you under such circumstances using the email address you provided to Us when you registered with this Site.

Choices You Have Over How Your Information is Used

You have choices when it comes to how We use your personal information. You can always choose not to provide information, even though it might be needed to make a purchase or to take advantage of features on the Website such as creating your profile, wish lists, and product reviews.

When you register for an account on Our Website or sign-up at field activities, you can choose not to receive information about merchandise, services and special promotional offers from Us by direct mail and/or email. Please note that when you make an online purchase from Us, We will confirm your order status and shipment by email. We may also need to contact you via telephone, email or postal mail with questions or information regarding your order or account. If you elect not to receive product marketing information by direct mail or email, We may continue to contact you as necessary to service your account and process your transactions.

  • We use an opt-in standard for phone and text messages. Opt-in means We will only conduct the activity with your express consent.
  • We use an opt-out standard for all other communications. Opt-out means We will conduct the activity unless you tell Us not to.
  • The above preferences do not apply to Our credit offerings since these are provided through Our financial institution partners.

You can always log into your online account at any time to change your preferences, including whether to opt-in or opt-out of certain services, or by contacting Customer Service. If you modify your preferences on whether to receive emails, mobile messages or other promotional materials from Us, it may take up to a few weeks to process your request, during which time you will continue to receive communications from Us. The following is additional information regarding changing your communication preferences:

Email

If at any time you'd like to stop future delivery of Our email offers, simply follow the removal instructions located at the bottom of the email messages We send you to complete the removal. This will stop future email offers from Us, but will not stop operational or transactional messages such as email confirmations of your online orders, or Customer Service communications.

Mobile Messaging

We will not contact you via phone or text message without your express consent. If you've opted in to mobile messaging (e.g., SMS and MMS) offers but later decide you no longer wish to receive them, simply follow the opt-out instructions included in the mobile message.

Cookies, Clear Gifs, and Online Network Advertising

You may always choose to block cookies or clear cookies from your computer. Simply follow your browser's instructions on how to block and clear cookies. Note that blocking cookies may not block the "first-party" cookies that are placed on your computer when you visit this Site. By first-party cookies, We mean those cookies (whether placed by Us or a contractor) that help Us see how visitors use Our Site, and enable Us to deliver Our ads on Our Site (as opposed to ads on an online advertising network of third-party websites). Clearing cookies after each visit here will prevent observations from multiple sessions being aggregated over time. Please consider the consequences of blocking or clearing cookies. Many websites, including this Website, rely on cookies to provide you with services or features that you have requested or expect.

Our Affiliates

If you don't want your contact and purchase information shared between Our affiliates please contact KPOP Makeup Forever Customer Service and request not to have your information shared.

If you need additional assistance or wish more information about Our privacy practices, please call 1 (800) 410-8309 and ask to speak to a Privacy Officer.

Links to Third Party websites

This Site may contain links to third party sites. Please be aware, however, that We are not responsible for and cannot control the privacy policies of third party sites or their practices. We encourage you to read the privacy policies for third party sites, as they may differ from Ours. This Policy applies solely to personal information collected by Us.

This Site is Not for Use by Children

Children are not eligible to use this Site. We ask that minors (under the age of 18) only use this Site in conjunction with their parents or guardians. Children under 13 years of age should not send any information about themselves to Us. If a child under 13 submits information through any part of this Site, and We become aware that the person submitting the information is a child, We will attempt to delete this information as soon as possible.

If a parent or guardian is made aware that a child under the age of 13 has provided Us with personally identifiable information without the consent of the child's parent(s), please contact Us via telephone at 1 (800) 410-8309 or via email at care@KPOPMakeupForever.com, and We will remove the information about the individual immediately.

Policies for Users Outside the U.S.

This Site is operated from within the United States and is intended for United States visitors. This Policy applies to customer relationships established in the United States. This Policy governs the information collected at this Site irrespective of where you are located when you access it, browse it, interact with it, and make purchases through it (including those that are shipped to addresses outside the U.S.). Moreover, governmental bodies that have jurisdiction (e.g., courts and law enforcement agencies) may be entitled to access your personal information. Parts of this Policy may not apply to visitors outside the United States. Like almost every Website, this Site may be accessed by an international audience. If you are a non-U.S. visitor to this Site, by visiting this Site and providing Us with data, you acknowledge and agree that your personal information may be processed for the purposes identified in this Policy. In addition, such data may be stored on servers located in the United States, which may have less stringent privacy practices than those of your own resident jurisdiction. By providing Us with your data, you consent to transfer of such data from your geographic location to Our servers located in the United States. We take steps to ensure that your information is treated securely and in accordance with this Policy or any Policy that applies to any KPOP Makeup Forever international field activities where you provided your information.

Accessing and Updating Your Personal Information

Keeping your account information accurate and up to date is very important so that We can provide you with excellent service.  You may update or modify your personal information by logging onto your account, or you may contact KPOP Makeup Forever Customer Service at www.KPOPMakeupForever.com/CustomerService or via telephone at 1 (800) 410-8309.

Retention of Information, Mergers and Acquisitions

We retain your personal information for as long as necessary to fulfill the purpose(s) for which it was collected and to comply with applicable laws. Your consent to such purposes(s) remains valid after any termination of Our relationship with you.

If We should ever file for bankruptcy or merge with another company, or if We should decide to buy another business, or sell or reorganize part or all of Our business, We may be required to disclose or transfer your personal information to prospective or actual purchasers and other parties. It is Our practice to obtain appropriate protections for information disclosed in these types of transactions. We cannot, however, guarantee that Our Policy will remain unchanged if KPOP Makeup Forever is sold or merges with another company.

What to Do if You Have Questions or Concerns and Who Administers this Policy

If you have questions or concerns with respect to this Policy, please feel free to contact KPOP Makeup Forever Customer Service. Our legal service administers this policy. You may write to our legal service at:

KPOP Makeup Forever
Attention: Legal Service
76 Cranbrook Road, Suite 238
Cockeysville, MD 21030

Trademark & Intellectual Property Notice

KPOP Makeup Forever, KPOP Makeup Forever Card, KPOP It!, KPOP It! Cosmetics, KPOP Makeup Forever Card, Forever Free, and KPOPMakeupForever.com are tradenames, trademarks, service-marks, and/or trade dress of The Nyla Lauren Company and its affiliates.

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